A little over a week ago, I got to interview Erick Erickson on the How to Run for Office Podcast and two pieces of advice he shared really stood out to me.
Today I want to flesh those ideas out a bit. If you want to hear our conversation, check out the podcast episode at the 20 minute mark.
Dick Morris told Bill Clinton that polls don’t tell you WHAT to do. They tell you HOW to do it. Now, I don’t particularly care for Mr. Morris but he nailed that piece of advice and it supports our thesis here. Even when the right thing IS the popular thing, that’s not why we should do it.
Our guest this week knows about winning and losing in politics.
Tom Lucero has been a businessman, entrepreneur and community activist in northern Colorado for over 21 years. He has owned restaurants and several software companies.
After helping with Veterans Outreach on the Trump Campaign last year, Tom hooked up with Benghazi survivor, Mark “Oz” Geist and started Our Values, an organization dedicated to increasing Veterans involvement in politics. We’ll be talking a lot about this today and the partnership we’re developing with them and My Campaign Coach.
Hillary Clinton KNEW she was going to win.
The old adage says: there are two ways to run a race: Scared or Unopposed. — Hillary missed that memo.
Her campaign-long “advantage” in polling, the media, and Trump’s mis-steps all contributed to a sense of security and inevitability among her entire team. In their minds, there was just no way for them to lose!
As a result, they got complacent and played it safe. They played it far too safe.
Here’s the thing: You can make this mistake too! And it can kill your campaign as surely as it did hers.
Jim Ryun knows how to run, and He’s going to share some great insights with us today.
Olympian and Congressman Jim Ryun, has an truly remarkable story. His journey has led him from being cut from the church baseball team to being rated by ESPN as the number one high school athlete of all time, beating both Tiger woods and LeBron James.
Jim Ryun served 10 years in the US House Of Representatives and is currently the Chairman of the Madison Project, where he focuses on helping elect comprehensive conservatives to Congress.