Blog - Page 2 of 27 - My Campaign Coach

Who’s Winning?

So who’s winning so far: You or 2018? I’ve got to admit for me the battle is a day to day thing. Even with all the tools and resolve I talked about last week, life happens and high goals are hard to reach.

The encouraging thing is that in the moments when control seems to be illusive, we’ve got an emergency checklist.

I had to go back and reread that blog this week. Between new work responsibilities and Campaign Sidekick and the My Campaign Coach responsibilities…not to mention a 3.5 month old son, beautiful bride and two dogs…It’s not hard to see why I needed the reminder!

But the fact is that I’m sure you have a very similar list. Setting tough goals for yourself and trying to get the most out of life results invariably in facing the same kinds of difficulties that I’m talking about.

New to the Podcast:

With our first year of the podcast and over 35,000 downloads in the rear view mirror, I want 2018 to be a YUGE year for our podcast. I say “our” not just to describe the My Campaign Coach team but all of our listeners broadly. It wouldn’t be worth doing if y’all didn’t listen and give me the feedback that you do. It’s both encouragement AND advice.

We kicked off the year with a great conversation about opposition research and followed it up with a return visit from Drew Ryun. I asked Drew to share the lessons he’s learned from raising millions of dollars and managing countless voter canvassing operations.

We’ve even got a NEW Podcast!

We don’t want to change the interview format that y’all have enjoyed so much, but we’ve had requests for a shorter, campaign tips focused program. So, we’re launching the My Campaign Coach Minute. It’s up on iTunes now and you can help us out by subscribing and giving us a 5-star review!

The only episode we’ve got up at the moment is a quick introduction, but the real episodes will start in early February.

Each episode of the My Campaign Coach Minute will be 60-90 seconds long and be focused on a specific, bite-sized piece of campaign wisdom that you can use immediately. I’ll give you the tip, tell you why it’s important, how you can use it and, when appropriate, share a campaign war story.

That’s a lot to pack into 60-90 seconds, right? Brevity takes work but I’m going to focus on delivering maximum value in minimum time…all without resorting to an auctioneer’s speaking tempo.

We’re going to show 2018 who’s boss!

Starting a new year is often a mixture of optimism and insanity…at least it is for me. I’m pumped about my goals, plan and making it a great year. But I’m also immediately confronted with the forces of reality and lesser angels that kept me from doing better last year (I’m looking at you, weight loss goal!).

But even with that struggle, I’m focused on kicking butt in 2018. I hope that’s where you’ll keep your attention as well.

Focus on the opportunity. Work the plan. Don’t freak out over what you can’t control. Kick. Some. Butt.

How can I help?

As you’ve got questions or face specific hurdles, don’t hesitate to reach out. You’ve got my email address and I hope you won’t shy away from pinging me. I’m always looking for content ideas, feedback and guests to have on the show!

From My Campaign Coach:


You should never be too busy to listen.

You should never be too busy to listen

Here’s today’s tip: You should never be too busy to listen.

Some of the most destructive campaign mistakes I’ve seen originate with a candidate who neglects to follow this tip.

You’re in the middle of a campaign. You’re juggling family and job and volunteers and donors and somewhere in the middle, your ears start shutting down. It can seem like they’re acting of their own accord.

It’s easy to understand how that happens right? It’s simply human.

The best way to keep from falling prey to this mid-campaign deafness is to prepare for the threat early in the campaign planning process.

Behind the Scenes with Ted Cruz’s Right Hand Man – Bruce Redden

Behind the Scenes with Ted Cruz’s Right Hand Man

Bruce Redden has spent the last 5 years serving as Ted Cruz’s right-hand man. In his first interview, he’s here to share some of the secrets that have made him effective and war stories from the campaign trail!

In politics, some of the most important people are the ones who you rarely hear speak. Our guest this week has been working in the United States Senate for about 10 years and been Senator Ted Cruz’s right-hand man but this is the first interview he’s ever done.

Before we get started with the interview, I wanted to remind y’all that the My Campaign Coach Minute podcast is live on iTunes and Amazon’s Alexa. We’re in our second week and we’re getting some great feedback. Each episode is 1-2 minutes long and I share insights about concrete campaign tips that every candidate or campaign operative needs to know!

Bruce Redden is a native of northwest Oklahoma and became fascinated with politics relatively early in life. Immediately after graduating from Oklahoma State University (where he’s well-loved for kicking the game-winning field goal over Alabama in the 2006 Independence Bowl), Bruce began working in Washington DC.

Don’t run for a job you can’t excel at.

Don’t run for a job you can’t excel at.

Here’s today’s tip: Don’t run for a job you can’t excel at.

This one seems so simple that some of you are probably saying, “How stupid do you think we are, Raz?!”

The simple fact is that far too often, fitness for the actual job of being an elected official is near the bottom of the list of reasons that motivate a candidate to run.

Everything from simply thinking that it’s an easy race to win, or that it’d have really cool job perks to general love of service are all reasons I’ve seen motivate a candidate to run much more powerfully than that they truly believe they’d be the best person to execute the job they seek.

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