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Titles for staff and volunteers are free and make people feel important.

Titles for staff and volunteers are free and make people feel important.

Here’s today’s tip: Titles for staff and volunteers are free and make people feel important.

Money is tight on the campaign trail…but you need quality staff. When you can’t pay people what you’d like, make sure you consider what else might be of value to them that’s free or cheap to you!

One of my favorite non-monetary ways to reward people is through titles. Often this is the last thing that a candidate thinks about when hiring somebody. It’s an afterthought because, after all, you’re focused on votes and how to secure them cheaply. I’d encourage you to put serious thought into the titles and job descriptions of your hires and volunteers. Those will be tools they’ll use in the future to secure future opportunities and the more thought you put into them, the more valuable they’ll be.

The campaign schedule should include family time, relaxation and sleep.

The campaign schedule should include family time, relaxation and sleep.

Here’s today’s tip: The campaign schedule should include family time, relaxation and sleep.

Life doesn’t stop just because you launch a political campaign. Bills need to be paid, your family needs your physical presence, mental energy and emotional engagement and your body needs rest. Even if you are one of the rare folks who can afford to take off work for the term of the campaign, there is plenty of normal life that shouldn’t be cast aside.

In spite of that, every election cycle, I see candidates try that strategy. It leads to exhaustion, fractured relationships and frustrated spouses.

As with every area of the campaign, writing down a plan and talking it through with your team is the best way to start. The first conversations should happen with your family. You should have already had candid conversations about what you’ll be sacrificing and holding sacred during the campaign team. Things like a regular date night and no-miss activities with your kids should be on the list. My list would also include church and my weekly mastermind group meeting.

Keys to Fundraising like a Pro – Jeff Trimbath

Keys to Fundraising like a Pro - jEFF tRIMBATH

Money is the Mother’s Milk of Politics. Like it or not, if you want to win, you’ve got to raise at least some money. I’ve yet to meet a candidate who didn’t want to have more money in the bank…but most aren’t comfortable raising big bucks. This week we’re talking to a fundraising veteran who has raised tens of millions of dollars during his career. Check this interview out and learn the Keys to Fundraising like a professional.

I hope y’all had a great Labor Day weekend! This holiday is traditionally seen as the start of the final lap of the campaign. You’re basically two months out from election day and you’re nearing the final stretch.

Most of you still need funding to finish out the great plans you’ve made for the final push. You’ve got your budget and you know how much you’ve raised, but there’s a gap. Our guest this week is going to give you some advice on how to fix that problem.

Jeff Trimbath is the Director for the Center of Vision and Values at Grove City College. In that capacity, Jeff leads the Center’s fundraising, administrative and communications strategies. Prior to this job, he was Senior Advisor to the President for Donor Relations at the Heritage Foundation, the conservative movement’s flagship public policy organization, based in Washington, DC. He worked at Heritage for many years and has built a reputation as both an incredible fundraiser and strong mentor.

Big jobs usually go to the men who prove their ability to outgrow the small ones.

Big Jobs usually go to the men who prove their ability to outgrow the small ones.

Here’s today’s tip: “Big Jobs usually go to the men who prove their ability to outgrow the small ones.” – Teddy Roosevelt

Teddy was right about many things and this quote nails it. If you want the big job, prove you’re not afraid of the small ones.

We see this truth both in religious and secular culture. In the Parable of the Talents in Matthew 25, the master replies, “You have been faithful with a few things; I will put you in charge of many.”

Frequently I’m asked by young people how they can break into politics. Often, in their mind at least, they’re looking for the shortest path to being on TV, making a ton of money or significant fame. There’s nothing inherently wrong with those goals, but allowing yourself to be too fixated on a hack or short-term payoff means you’re going to miss the best strategy.

It may be intoxicating to look at the 20-something on Fox News or MSNBC and dream of sharing their level of fame and popularity but that’s likely not your best path. Even if you could snap your fingers and achieve it, the average career life expectancy of folks who ride that lightning is very short. Much like in the fable of the Tortoise and the Hare, I’m going to put my money on slow and steady. That’s where long-term success originates.

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