Logistics Archives - My Campaign Coach
Category Archives for "Logistics"

Why Good Opposition Research Always Matters – Willis Jones

Podcast Interview of WIllis Jones

Opposition research is often painted as a dirty tactic or dark art. It’s neither. It’s about knowing yourself and knowing your opponent. Without it, you’ll lose.

This week we’re revisiting an incredibly important topic that we haven’t touched in a few months: Opposition Research. John Lappe of Intellz joined us back on Episode 18 to discuss the topic but there’s more than we can talk about in just one episode.

This week, Willis Jones of Capitol City Research is here to discuss some of the biggest takeaways he’s learned from over 20 years of work in the business.

Vetting Candidates, Campaign Logistics & Voter Contact – Raz Shafer

Raz Shafer - Vetting Candidates, Campaign Logistics & Voter Contact

Vetting candidates, properly built campaign logistics and strong voter contact are essentials in any political operation. Make sure you’re doing them right!

We’re back again this week with our new podcast format, diving deep into some subjects that folks have asked for us to cover on Facebook. Today we’re talking about Vetting Candidates, building your campaign calendar, the campaign logistics framework for a strong campaign and different ways to contact voters.

Candidate Vetting

With Roy Moore’s defeat in the Alabama Senate this week, lots of people are wondering how the secrets of his past weren’t discovered earlier. His case is an aberration since it’s hard to keep those kinds of things hidden for so long, but there are some common sense steps that people can take to make sure that candidates they support won’t surprise them.

How to Know When You’re in the Minority

A little over a week ago, I got to interview Erick Erickson on the How to Run for Office Podcast and two pieces of advice he shared really stood out to me.

  1. Do what’s right, not what’s liked.
  2. Know when you’re in the minority, even when you think you’re right.

Today I want to flesh those ideas out a bit. If you want to hear our conversation, check out the podcast episode at the 20 minute mark.

Do What’s Right.

Dick Morris told Bill Clinton that polls don’t tell you WHAT to do. They tell you HOW to do it. Now, I don’t particularly care for Mr. Morris but he nailed that piece of advice and it supports our thesis here. Even when the right thing IS the popular thing, that’s not why we should do it.

Lean Campaigns Finish First – Spencer Sullivan

Podcast Interview with Spencer Sullivan

It’s hard to run a race if you’re bloated and overweight. Campaigns are the same way. Spencer Sullivan knows how to cut the fat and win with lean campaigns!

Today we’re talking with Spencer Sullivan of Lean Campaign Strategies about how to run efficient campaigns. Saving money is always something I’m a fan of doing and there’s rarely enough on the campaign trail.

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