Today I want to flesh those ideas out a bit. If you want to hear our conversation, check out the podcast episode at the 20 minute mark.
Dick Morris told Bill Clinton that polls don’t tell you WHAT to do. They tell you HOW to do it. Now, I don’t particularly care for Mr. Morris but he nailed that piece of advice and it supports our thesis here. Even when the right thing IS the popular thing, that’s not why we should do it.
Today we’re talking with Spencer Sullivan of Lean Campaign Strategies about how to run efficient campaigns. Saving money is always something I’m a fan of doing and there’s rarely enough on the campaign trail.