Category Archives for "Strategy"

4 Fallacies of Political Campaigns: What Can a Tank Driver Teach You About Winning in Politics?

4 Fallacies of Future Political Campaigns

Applying Gen. McMaster’s 4 Fallacies of Future Wars to Political Campaigns General H. R. McMaster was recently selected to be President Trump’s National Security Advisor. Long before he achieved this station, he was well known within the military as an effective commander and strategist. Herbert Raymond “H.R.” McMaster gained notoriety early in his career as a […]

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Episode 23: Chris Wilson – Ted Cruz’s Pollster Talks Big Data and Winning Iowa

Chris Wilson Podcast Interview Header

Chris Wilson is Ted Cruz’s Pollster and he Helps Conservatives Win Elections. This week’s guest is Chris Wilson, the former Director of Research and Analytics for the Ted Cruz for President campaign, where he oversaw all polling, data analytics, modeling and digital strategy. There has been a great deal written about the sophisticated data and […]

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Nothing Works, Everything Sucks!

Nothing works, everything sucks Blog Header

No Campaign Goes According to Plan Prussian Field Marshall Helmuth von Moltke said, “No plan of operations extends with any certainty beyond the first contact with the main hostile force.” Paraphrased, ‘No plan survives first contact with the enemy.’ No matter how well we plan campaigns, and we should plan them carefully, we’re not acting […]

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Losing an Election: Now What?

I lost My election now what - grapic

Moving on from losing an election is hard. But you’re not alone. When my dad was inducted into Medical School, the Dean addressed his class, ‘Each and every one of you has been in the top 10% of every class, working group and school you’ve ever been a part of. As of this moment, 90% […]

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Episode 18: John Lappe – Opposition Research & Running for President

John Lappe Interview

Learn about Opposition Research and Campaign Vulnerability Studies from the expert who ran Ted Cruz’s internal vetting! Today we’re talking about campaign intelligence and opposition research with the man responsible for quarterbacking the internal vetting and research of all staff, coalition members, endorsers, volunteer leaders and more on Ted Cruz’s Presidential campaign. John Lappe is a […]

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Episode 15: Luke Macias – General Consulting and Helping Conservatives Win

Luke Macias Interview - General Consulting and Helping Conservatives Win

How to excel as a General Consultant and help Conservatives Win! This week’s guest is my good friend Luke Macias, owner of the Texas-based Macias Strategies. Macias Strategies is driven by the desire to achieve conservative policy outcomes at the state and local level. They believe that the policy outcomes of state and local governments […]

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