Thank y’all for downloading this week’s episode! As I mentioned in last week’s podcast, here in year two of the How to Run for Office podcast, we’re changing things up a bit and I’m alternating between our standard interview format and deeper dives into specific subjects. I think this is going to be a way to take a more in-depth look at some of the common coaching problems that we get to help campaigns with, while still keeping a heavy focus on the interviews that you’ve gotten used to over the last year.
That said, y’all have the veto power over this change up. I want to make sure that we’re delivering valuable information to help you win elections and if you have input, advice or criticism, I want to hear it. Shoot me an email to Raz@mycampaigncoach.com and let me know what you think. Heck, if you think it’s a cool idea and you like what we’re doing, shoot me a note about that as well!
One of my favorite parts about the work I do in politics is the awesome people I get to work alongside. Our guest this week is somebody I’ve worked with for several years and it’s awesome seeing the impact that he’s having in the Texas State House.
I just got done reading an Esquire article about the Presidential election last year (how has it been a year already?!). It’s a compilation of interviews from both Republicans and Democrats, campaign staff, commentators and journalists. Check it out if you haven’t read it!
Today I want to flesh those ideas out a bit. If you want to hear our conversation, check out the podcast episode at the 20 minute mark.
Dick Morris told Bill Clinton that polls don’t tell you WHAT to do. They tell you HOW to do it. Now, I don’t particularly care for Mr. Morris but he nailed that piece of advice and it supports our thesis here. Even when the right thing IS the popular thing, that’s not why we should do it.
Hillary Clinton KNEW she was going to win.
The old adage says: there are two ways to run a race: Scared or Unopposed. — Hillary missed that memo.
Her campaign-long “advantage” in polling, the media, and Trump’s mis-steps all contributed to a sense of security and inevitability among her entire team. In their minds, there was just no way for them to lose!
As a result, they got complacent and played it safe. They played it far too safe.
Here’s the thing: You can make this mistake too! And it can kill your campaign as surely as it did hers.