“It’s not the fall that gets you.” Have you ever heard somebody say that? I overheard two older folks talking about their fear of falling one time and one of them said that it’s not the actual fall that hurts you, it’s what you do to try and stop it. All the twisting end up making it all worse. Losing control causes the same reaction.
Every election cycle, candidates lose control of their races (more properly, they never had it in the first place!). When they realize they’re not actually in control, their reactions often make the situation worse. Like slipping and falling in the bath tub, trying to fight it makes it worse.
Here’s the thing. You can control variables that impact your campaign ($’s raised, doors knocked, systems, public speaking ability, etc) but you’re lying to yourself if you think you can actually control your race.
If y’all haven’t had a chance to see our brand-new website, go over to MyCampaignCoach.com and check it out! We’ve enhanced it significantly in the last few weeks and made it much more user friendly.
I’m a big believer that our country needs more candidates and elected officials who are intimately familiar with their communities and know what it’s like to create jobs. My good friend and guest this week, Jason Wright, nails both categories in a big way.
Our first international guest is Vaclav Platenik, a Czech native and experienced European political strategist. His international tips for campaigns highlight strategies that work in any country!
Today we’re talking with Spencer Sullivan of Lean Campaign Strategies about how to run efficient campaigns. Saving money is always something I’m a fan of doing and there’s rarely enough on the campaign trail.