So you want to run for office...

It's easy to feel like campaigns are a complete enigma before you run for office. They're not, but if you don't start out by answering the right questions, you can soon find yourself being sucked into a black hole. It takes considerable thought, consultation and prayer to decide whether you should run for office. The good thing is that My Campaign Coach provides resources to help guide you through that process.

One of the most common questions I get from candidates when I'm training them is, "What social media platforms should I be on?" It's easy to get caught up in the plethora of options and assume that you need to be everywhere. In a best case world, it'd be great to run rockstar programs on every site out there but that isn't reality.

Reality

The truth is that you need to limit the number of social media platforms that your'e active on. How many, you ask? The answer is, "As many as you can do well." Keeping your engagement up and the quality of your interactions high is critical. A presence on a few platforms, managed well, is much better than a hodge-podge with a poorly executed strategy. The next decision is which platforms to start with.