Building a Bulletproof Ground Game with Chris Sacia
Ground game is about my favorite part of the campaign precisely because it’s so important. Chris Sacia understands the critical nature of this facet of campaigns and knows how to run it like a well-oiled machine. Today he shares a wealth of hard one tips you can leverage today!
This week we’re talking about one of my favorite topics: Ground game. Canvassing. Block walking. Whatever you call it, voter contact of the door to door variety is the most effective means of campaign conversion and critical to efforts of every size.
Our guest this week is someone I’ve worked with quite a bit the last two years and I’ve grown a great amount of respect for the way he approaches campaigns, specifically the ground game side.
Chris Sacia is a veteran of the US Navy and a conservative political operative from Texas. He has served in various capacities on multiple campaigns. When he’s not working, Chris can usually be found listening to an audiobook, window shopping for truck parts or reading a random article on Wikipedia.
I got to learn a lot about Chris during this interview and y’all are going to love some of the tips he provides for building a bulletproof campaign.
Starting Early and Campaigning Hard – Andrew Sorrell
Andrew Sorrell won the tightest race in the Alabama State Legislature by starting early and campaigning hard. This interview with Andrew is among our most in-depth on the tactical level decisions that help win campaigns and I had a blast talking with him!
Thank you to Campaign Sidekick for supporting this podcast. Sidekick just came off an incredible election cycle with over 1.5 million doors knocked, launched their new native app in the iTunes and Android app stores and helped pull off incredible victories in races like the Georgia Governorship and Senate/Governor wins in Florida.
Visit campaignsidekick.vote to find out how their best-in-breed voter contact platform can revolutionize your campaign and help you win!
Our guest this week just started serving his first term in the Alabama State House after being elected last November. We conducted the interview just a week or two after his successful election since I wanted to catch him before things got too crazy with the work of actually being a legislator!
Andrew Sorrell is a 33-year-old entrepreneur, private pilot, advanced SCUBA diver, Eagle Scout and well known in his local community as an anti-tax activist. He’s been volunteering in politics at an early age but was an entrepreneur even before that.
Starting at the age of 16, Andrew and his brother Matthew started an online textbook sales company that has grown to employ over 30 people and they’ve sold more than half a million books. He also owns an upscale pawn shop and invests in rental property.
How to Supercharge Your Voter Contact: Part 2 – Drew Ryun and Kris Shafer
This week we’re airing the second half of a two-part interview with Drew Ryun and Kris Shafer. They’re partners in Campaign Sidekick and have nearly 4 decades of political experience between them. Drew hired me to my first full-time political job and Kris is my younger brother. I’ve worked in the trenches with these guys for years and they’ve each got some fantastic advice to share.
In this, as the first half of our interview last week, you’re going to hear some exciting news about the evolution of Campaign Sidekick, learn proven strategies and tactics for voter contact you can deploy in the last few weeks of this election and find out how these guys got involved in politics. Their stories are unique but very similar in theme to many of the folks we’ve talked to on the podcast: they involve a lot of hard work.
This was a really fun interview for me to do with the guys and I think y’all will really enjoy it!
What You’ll Learn about Campaign Sidekick In This Episode:
[00:00] Podcast Introduction
[01:53] What Canvassing Management tips do you wish you’d known when you got started?
[11:55] How can campaigns keep their voter contact data clean?
[20:11] Where should campaigns get their voter data and does consumer data matter for targeting?
[27:12] How can campaigns avoid fear of failure and what does that mean?
[30:43] What matters MOST in a canvassing interaction with a voter?
[34:49] Final tips for campaigns and how to finish strong in the final weeks of the campaign
[37:53] Conclusion and outro
Links from the Podcast:
Connect with Campaign Sidekick on Facebook, Twitter and Youtube. Check out their website at www.campaignsidekick.vote.
How to Supercharge Your Voter Contact: Part 1 – Drew Ryun and Kris Shafer
This week we’re airing the first of a two-part interview with Drew Ryun and Kris Shafer. They’re partners in Campaign Sidekick and have nearly 4 decades of political experience between them. Drew hired me to my first full-time political job and Kris is my younger brother. I’ve worked in the trenches with these guys for years and they’ve each got some fantastic advice to share.
In this, and the second half of our interview next week, you’re going to hear some exciting news about the evolution of Campaign Sidekick, learn proven strategies and tactics for voter contact you can deploy in the last few weeks of this election and find out how these guys got involved in politics. Their stories are unique but very similar in theme to many of the folks we’ve talked to on the podcast: they involve a lot of hard work.
This was a really fun interview for me to do with the guys and I think y’all will really enjoy it!