This week we’re joined by Trey Edwards, President of TDS Fundraising and Victory Social Media. He is a campaign and social media specialist from Alabama and has a voluminous work history in Republican campaigns of all sizes.
Trey has managed more than 40 Anti-establishment campaigns over the past 6 years and has an 86% win-rate. In 2015, he managed three local referendum campaigns to kill $200 million in proposed tax increases…and beat them all!
Today we’re talking to Wendy Day about Campaign Messaging, Leveraging earned Media and how to improve your public speaking and debate skills.
Wendy Day is President of “For a Better Day, LLC” where she works in Public Relations, Training and Political Consulting. She has an exhaustive political resume and we most recently worked together when she was serving as Michigan State Director for Senator Cruz’s Presidential campaign. She’s also run for office and helped found the Michigan TEA Party.
Today we’re talking to Ryan Mauldin about campaign management, constructing an effective digital campaign and how to build connections between candidates and voters.
Ryan is the President and Founder of Vici Media where he and his team have done award and campaign-winning digital campaign work for campaigns of every level. Prior to launching Vici, Ryan gained considerable experience as a campaign manager and serial entrepreneur.
Today we’re talking to Aaron Harris about managing campaigns, the differences between partisan and nonpartisan races and what you can do to avoid losing your race due to voter fraud. We’re going to talk in depth about Planning GOTV operations and how to stay on message when you are under attack.
Aaron has been involved in running state and local campaigns for a number of years, both as a consultant and campaign manager. For the last few years he has been heading up Direct Action Texas, focused on helping the grassroots take action in changing local government.
He’s one of the few consultants in Texas who has extensive experience with both partisan and nonpartisan races and has learned a lot about big differences between how those kinds of races should be run.
The area where Aaron has made recent news is in regards to uncovering voter fraud. His investigations catalyzed what is now the largest voter fraud investigation ever undertaken by the state of Texas and the crimes were committed right in our backyard, Fort Worth Texas.
Aaron is a good friend and frequent co-conspirator. He’s got some great advice for us today and I’m excited to have him on.
Email Aaron: Aaron@directactiontx.com
DATX Voter Fraud Presentation: Click here
[00:00] Special Request
[00:24] Introduction – Aaron Harris
[02:00] Tell us a bit more about your background and what you’ve been involved in.
[03:30] What was it that got you started in politics?
[05:00] Managing campaigns, Planning GOTV and working in partisan races
[08:50] Winning Jonathan Stickland’s first House campaign
[12:00] Pros and Cons of running as an incumbent
[13:00] Dealing with electoral challenges without compromising
[17:17] Killer Planning GOTV tips for Candidates
[23:20] How Wendy Davis helped Conservatives win big in Texas
[25:00] How are Municipal/Non-Partisan races different from other elections?
32:03 Talking about Voter Fraud: how it occurs, where it’s an issue and how to keep it from stealing your race.
[34:51] Do you know how many dollars, doors and donors you need to win?
[36:38] Don’t be afraid to submit Open Records Requests! They can help you a lot.
[38:08] How to microtarget your voters and use data to turn out voters on election day
[41:06] Planning GOTV + Strategy and what are you going to do with the data?
[43:08] Breaking down the differences between Identification, Persuasion and GOTV
[46:05] Do you have a clear message and are you sticking to it?
[48:33] Do you have a well outlined budget and clear vote goal?
[50:56] Don’t get pulled off your message!
[51:20] Where can listeners find you online?